Ruth Shogelola

Hi! I'm a graphic design graduate who’s passionate, open, and resilient. I’m interested in branding, experiential and motion design particularly in the entertainment sector. But right now, I’m treating design like an adventure!

Final Project

The dinnAR Experience

The dinnAR experience is an immersive experience for Sky customers that brings together food and entertainment. The multisensory event is a way to create lasting memories and emotional connections for viewers right in the comfort of their home.

Advertising video for the experience

How it works

After watching season 1 of House of the Dragon, the viewer will receive an invitation from SkyGo asking them to partake in the experience. A HelloFresh and Nreal account will be created which will be linked to their Sky account.

Each week they will receive 10 themed meals associated with 10 episodes of the season to create the ultimate cooking experience for them to be immersed in a world of entertainment using the AR glasses.

Entertainment & AR

To represent the theme of the show the audience will receive the AR glasses in a dragon egg. The glasses can be synced up with friends creating the best watch party experience.

Advertising & PR

The idea will be promoted through social media platforms like TikTok and YouTube where streamers and content creators, who are fans of the show, will be gifted a preview of the product to use for season 1 of House of the Dragon. Furthermore, it will be advertised through TV specials like Gogglebox to give a diverse set of reactions to the experience.

Faith, Love & Naija

Faith, Love & Naija is a podcast for mums by mums.

A panel full of Nigerian God-fearing women who come together to bridge the gap of communication between generations. It’s a light-hearted, enjoyable way of tackling different opinions and bringing together a community of mothers.

The podcast will be available through multiple streaming services like Spotify and Apple Podcasts.


The posters feature phrases related to Nigerian Culture. The goal is for people to see these posters and be able connect and identify with them. I put myself in the role of my mum and thought about what she says to me regularly and the type of language she uses when communicating with her friends. The use of stickers connotes my tone of voice representing the podcast as fun and playful. Transit advertising is a great way to promote the podcast as it will provide high visibility and can attract a large scale of attention with bright brand colours.

Facebook Page

The main homepage for the podcast will be on Facebook as this is the most popular form of social media that appeals to an older demographic. Furthermore, Nigerian mothers tend to watch sermons and church seminars via Facebook. The episodes could also be featured live on this platform.

Studio Settings

Using a platform called Room Planner I designed a mock-up of how I imagined the studio would look like, with the help of my mum for a mothers’ perspective.


  • Diploma in Professional Studies – DPS

Work Experience

  • Design Intern – Craftsman+ (January 2022 – September 2022)
    • Assisting the creative team with multimedia creative projects.
    • Helping the marketing team with internal
      CM+ marketing initiatives.
    • Creating and resizing static and video
      concepts for a variety of clients.
    • Improving my self learning through
      company meetings and informative
      courses on Udemy.
    • Conducting research to enhance design
  • Creative Intern – IMC (September 2021 – October 2021)
    • Assisting on various design and digital
    • pharma projects that are currently with clients.
    • Being paired up with one of the designers
      and helping with digital content.
    • Attending client service meetings to learn
      and understand the functions of internal
      communication within a design process

Visionary Thinkers

Visionary Creators

Visionary Makers